When choosing a domain name, whether its a branding or generic keyword you need to consider the message that you want your name to send. In the past, corporations have found that a quality domains is vital to a website’s success. Most internet users will remember a website because of its name. That domain name [...]
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This is a follow-up to an earlier post – 10 Creative Uses of Ad Slogans with a Domain Name. While doing research for the post, it quickly became clear that not many understood the concept of a slogan or tag line in a domain name. Although it was good to find some corporate companies using [...]
You searched high and low, it wasn’t easy, it took a lot of time and effort. Finally you purchased a great domain name for your business. Now what? Well, besides taking on the daunting task of developing and designing, whether its an e-commerce site or informational site, you still have to promote the domain name. [...]
Today, I stumbled across an excellent essay on Biznik.com written by Alex Tajirian titled “Enhancing Brand Experience with Domain Names”. The article goes into specific details, outlining the pros and cons of implementing a domain name management strategy. Usually, I like to web log my own research and experiences on the subject of domain name [...]
An advertising slogan is one of the basic concepts of marketing. Using ad slogans in a domain name to promote your product or services is another way of establishing brand recognition. Here are some examples.. “Breakfast of champions.” Wheaties 1935 – BreakfastOfChampions.com has a developed site, promoting their new product Fuel, with endorsements from sports [...]
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