Here is Matt Cutts from Google’s Search Quality group giving some good advice on choosing a brand domain vs keyword domain. He also points out how Google is thinking about adjusting the algorithm to give less weight on exact match keyword domains. He leans on the side of brandable domains but gives poor examples in [...]
domains
Importance of Branding with a Domain Name An effective branding plan online, starts with a great domain name. Unless you choose a good name for your company that will distinguish it, you cannot proceed with creating a brand. It is similar to a newborn child, who must first be named before he or she can [...]
This is a follow-up to an earlier post – 10 Creative Uses of Ad Slogans with a Domain Name. While doing research for the post, it quickly became clear that not many understood the concept of a slogan or tag line in a domain name. Although it was good to find some corporate companies using [...]
I’ve decided to have a domain contest this week. From now until Friday 4pm you simply pick the top domain sale and the amount sold at T.R.A.F.F.I.C. Las Vegas and get a free $25 e-Gift Card from GoDaddy. Usually I pick the top ten, but this time you choose the #1 live auction sale. So [...]
Domaining Guide I’ve compiled a simple 10 point checklist which helps me in my domain name management. I would be the first one to tell you there is a whole lot more in managing your investment, but these are some of the most crucial steps that need to be reminded. It doesn’t necessarily have to [...]
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